Coraline.com has been up and running for some time now, but with nothing worth noting. Until now. And it looks good. So far, I’m very impressed with the PR campaign for Henry Selick’s up-coming stop-motion feature produced entirely at LAIKA. First of all, check out the mystery packages they sent out to various members of the press. You’ll notice from that post a password to enter once you’re on the film’s site. Enter it (buttoneyes) and you’ll be treated to a vignette on the various characters in the film. There’s more. I’ve been able to scrounge around other passwords (thank you, internets), if you’re curious:

stopmotion
moustachio
puppetlove
armpithair
sweaterxxs

Enjoy! (Oh, and Focus Features? We here at Drawn! are still waiting for our ‘mystery boxes’. Just so you know.)